In 2021, a study showed that 83% of people like watching videos more than reading or listening to instructions. That’s a big number! You, as a business owner, want your workers to be smart, focused, and ready to do their job well so that you can make money. So, it’s important to treat new employees like you would treat your customers.
If videos and stories grab the attention of your customers, they can do the same for new employees. Many businesses are now using videos to train new employees because it has lots of advantages. Today, we will learn more about the benefits of onboarding videos and creative uses.
Table of Contents
Benefits of Onboarding Videos
Using videos to introduce new employees to your company and its culture is a fantastic way to help them get started. With videos, you can show them what their job will be like and how they can do well in their roles.
Videos also teach new employees about the rules and ways of the company. Here are some of the great advantages of using video onboarding:
1. Improved Information Retention
When you watch videos, you remember things better than when you read or listen to things. That’s why using videos is a good way to make sure your new employees remember what you’re teaching them.
You can help them remember even more by making shorter videos. Videos that are six minutes or less are the best because they keep the viewer interested and paying attention. So, by using shorter videos, you can make sure your new employees remember the important information you want to share with them.
2. Onboarding Videos Saving More Time
When you have ready-made, really good training videos ready to use, you don’t have to rush or waste time looking for more information to share. You don’t have to worry about putting together training materials in a hurry and accidentally forgetting important things.
Everything you need is already in one place, and it’s easy to access. This makes the onboarding process much smoother and faster, which is really helpful for everyone involved.
3. Making a Great Impression
Employee training wouldn’t be complete without some important but not-so-exciting information during onboarding. You can create special videos for each department in your company that explain the tools, software, accounts, and paperwork that employees will need for their specific roles.
If your company uses any specific software or systems, it’s important to include training videos about these tools. Your new employees need to learn how to use and access these tools so they can do their jobs well.
This is also a good opportunity to start with a short and engaging welcome video. It’s important to make a positive first impression and let your new employees know that you’re excited to work with them. This helps with keeping employees happy and satisfied in the long run.
4. Ensure Everyone is On the Same Page
This video is really important for companies where employees work in person. It’s crucial that employees feel safe while they’re doing their jobs, and a health and safety video can help make sure they know the right procedures to follow.
If your company has specific rules about COVID-19 or other health concerns, a video is a great way to make sure everyone understands them. You don’t want your employees to be worried about what will happen if they get sick, so a health and safety video can help give them some peace of mind and make sure everyone is on the same page.
5. Can Make Interactive Instruction
It’s important not to only have your employees sit and watch videos all the time. You can try creating interactive videos that let them practice what they’ve learned in a safe and comfortable way.
Some people learn better when they actually do things themselves, so offering this kind of training video is really helpful and valuable. It gives your employees a chance to apply what they’ve learned and gain hands-on experience in a supportive environment.
6. Saving Training Costs
Using video onboarding can help your business save money on training expenses. Instead of having to organize costly in-person training sessions that involve travel and other expenses, you can create video content once and use it repeatedly to onboard new employees.
This way, you don’t have to spend extra money each time you hire someone new. Videos are a cost-effective solution that allows you to deliver consistent training without incurring additional expenses. It’s an efficient and budget-friendly approach to training new employees.
7. Employee More Engaged
Employees really like video onboarding because it gives them the opportunity to learn about the company at their own pace. The length of onboarding videos can be adjusted to make them as long or short as necessary, breaking down information into manageable parts. This way, employees can concentrate better on what they’re learning without feeling overwhelmed.
Moreover, videos engage employees by giving them a more personal introduction to their new company. Instead of just reading about company policies and procedures, employees can see and hear how things actually work in real life.
Seeing things in action helps employees believe and understand better, which is especially true when it comes to video training. It creates a more immersive and meaningful learning experience for them.
8. Easier Accessibility for Remote Employees
Working remotely is becoming increasingly popular, and it’s important for your company to adapt to this trend. Many employees now prefer fully remote work, and you need to accommodate this so you can have a capable team from anywhere. If your company has remote employees, using video is an ideal way to include them in the onboarding process.
Instead of asking them to travel to your main office for training, which can be expensive, you can provide video content that they can watch from anywhere. This ensures that everyone receives the same information and training, regardless of their location.
It’s a convenient and cost-effective way to ensure that all employees, whether in the office or remotely, are on the same page.
9. Knowing the Company Culture Immediately
For many job seekers, company culture plays a significant role in their decision-making process. It’s important not to just talk about your workplace culture during interviews and then neglect it once the employee starts working.
Having a company culture video as part of your video onboarding is a fantastic option. You can use this video to introduce your new employee to their team and showcase the company’s core values. You might even consider including a video tour of the office, so they can get a glimpse of their new work environment.
By including a company culture video, you demonstrate your commitment to fostering a positive and welcoming work atmosphere. It helps new employees feel connected to their team and aligned with the company’s values right from the start.
10. They Can Learn About Your Service and Product Quickly
Just like you want your customers to understand your product or service, it’s important for your employees to be experts in what your company offers. You can use a training video to provide a detailed overview of your product or service, including any specific features or benefits that your new employees should know about.
In this video, it’s also important to include any industry-specific words or phrases so that your new employees can become familiar with the language of your business. This will be useful when they communicate with customers or clients.
By including a comprehensive product or service training video, you ensure that your employees have the knowledge they need to effectively represent your company and provide excellent customer service.
Conclusion on Benefits of Onboarding Video for New Employee Training
Remember, even if you create multiple onboarding videos for employee training, they won’t be effective if they’re boring or of poor quality. It’s essential to put effort into ensuring that your videos are engaging and well-made, just as you would want for yourself.
You have two options when it comes to creating your employee onboarding videos: using an in-house team or outsourcing the work.
- If your company has a marketing or video department, you can utilize their skills to create training videos.
- However, if you don’t have an in-house video department or your current employees are unable to handle such a significant project, you can outsource the work to a professional video production agency. Selecting an agency with a proven track record in filming and editing training videos will greatly streamline the process for you.
By prioritizing the quality and engagement of your onboarding videos, you ensure that they effectively deliver the intended information and leave a positive impression on your new employees.
Capture Your Audience From the Start!
Enhance your onboarding experience with our expert video editing services. Let us transform your raw footage into polished and engaging onboarding videos that leave a lasting impression. Contact us today to bring your vision to life!