How to Beat the Facebook Algorithm Changes in 2023

How can I get more people to follow me on Facebook? Every business that wants to do well on social media wonders the same thing. When you want more followers and likes, remember that Facebook wants people to stay on Facebook for a long time.

It’s hard to keep people interested on Facebook because of how it works. Here, we’ll teach you six important tricks on how to beat the Facebook algorithm that will make Facebook like you more and show your posts to more people.

What is the Facebook Algorithm?

The Facebook algorithm is like a rulebook that decides which posts and ads show up on your newsfeed and how often. It picks the stuff that you find interesting.

If you make posts that people like, share, and comment on, the algorithm will show them to more people. It’s also important to keep posting things that keep people on Facebook and make them want to interact with your posts. By doing these things, your Facebook page will rank higher and more people will see your stuff.

How Does the Facebook Algorithm Work?

The Facebook algorithm is like a smart machine that looks at what you like and doesn’t like on Facebook. It uses that information to give you a score. If you enjoy a post or if it makes you really mad, the algorithm pays attention to that.

To beat the algorithm, you need to pay close attention to the people who like your stuff. Learn what they really like and make more of it. Also, find out what they don’t like but still have strong feelings about and talk about that too.

To do this, you have to know your audience well. Find out what they enjoy seeing and what they don’t like. Learn the words they use and where they get their information from, like famous people or news websites. Keep trying new things and changing your content to make it even better.

How to Create More Engaging Posts on Facebook?

When you make a post on Facebook, there are some things you can think about to make it better for the people who see it. Here are some ideas:

  • Think about what your audience is interested in right now. What do they really like?
  • Some pictures or videos might make them react more. For example, pictures of people or animals, or things about love or violence.
  • The way you talk in your post can also make a difference. Some people like it when you talk in a personal or friendly way, while others like it to be more formal or serious.
  • Different people like different kinds of media. Some like videos, some like pictures, and some like reading words. You can try using a mix of different things.
  • It’s also important to know when your audience is most active. Do they like to look at things before work, during work, or after work? Or maybe they are more active on the weekends.
  • Finally, think about how long your post is. Some people like short things that only take a little bit of time to read or watch. Others like longer things that take more time.

If you can figure out what your audience likes in these different areas, you can make posts that they will really like. The more people like and interact with your posts, the more likely Facebook will show them to more people.

Facebook knows a lot about its users and uses that information to make the website better. They even ask people questions to learn more about what they like.

How the Facebook Newsfeed Algorithm Works?

If you want to do well with your Facebook marketing, you can use Facebook’s special technology to test different versions of your posts and see which ones are better.

To get more people to like and interact with your posts, you need to try different things and do more of what works. This post will give you some helpful ideas to make great posts and make Facebook show them to more people.

Here are five ways that have been tested and proven to make the Facebook algorithm happy. When the algorithm is happy, you get more views, more followers, and more people interested in what you have to say.

Use our tips below to make your posts show up more on Facebook and get more people to follow you. But remember, Facebook is a tough place where lots of people want attention. To get what you want, you have to work hard. Marketing is not always easy, but with our help, it will be easier for you.

1. Begin an Intensive Posting Schedule

In this busy world, everyone is always doing something. If you want people to see and interact with your posts, you need to share them at the right time. You have to figure out when your audience is free and looking for things to do. Once you know those times, you should stick to them.

Having a posting schedule, like a calendar, is important. It helps you know that someone is paying attention to what you post. It also helps your audience get used to when you share things. They will start expecting your posts on certain days and times and might even look for them.

Your posting schedule can be weekly, monthly, or every few months. It depends on what your audience likes and how much time they need to enjoy your posts.

For example, if you share things with regular people during the night, they might not see them until the morning. Lunchtime is a good time because people take a break from work and can spend time looking at your posts.

To make it easy, you can use a simple spreadsheet or tools like Buffer to plan your calendar and schedule when your updates will go out.

2. Avoid Posting Links Directly In Your Post

When you have a Facebook Page for your business, it’s clear that you want to sell your product or service.

But it’s not just about promoting yourself. You also want people to like and interact with your posts and stay on Facebook. This shows the special computer program that you’re not taking people away from Facebook. Instead, you’re starting conversations and making people interested. When you do this, more people will have a chance to see your page and your posts.

When you share a link, it becomes a clickable post. It takes your followers directly to your website. So, it’s better to avoid posting links directly. The goal is to get them to engage with your post by liking, commenting, and sharing. There are other ways to share a link.

You can put it in the comment section. Some people also use anchor text, which is a special word or phrase that guides users to the website after they see the post.

3. Host Facebook Watch Parties

Guess what? The Facebook Algorithm really loves something called Facebook Watch Parties. If you don’t know about it, no worries. It’s like having a fun movie night with your friends but on your phone!

With Facebook Watch Parties, you can share a live or recorded video on your profile and watch it together with your followers. They can like it, comment on it, and talk about it. You can use a cool video you found or even one where a customer talks about your product. Anything that gets your followers interested!

It’s different from Facebook Live because you don’t have to think of things right at that moment. Instead, you plan it ahead, share the video, and let your friends join in to enjoy it. Watch Parties are super fun and they get a lot of likes, comments, and shares. People really enjoy them!

Besides going live on Facebook, watch parties are a great way to get people involved. Just posting a video on your profile doesn’t get as much attention as a watch party does. You can let your followers know about future parties and get more people interested.

You can also use Facebook Live to launch new products. By creating excitement around the launch, people will get really excited about them. It’s a personal way to connect with your followers and make them feel special. There are so many benefits to using Facebook Live, and you should definitely take advantage of them.

4. Build Connections

When you want more people to like, comment, and share your page, there’s a trick that can help you. If you also like and interact with other pages, it can bring you more followers. How does it work? Well, the special computer program on Facebook notices when you engage with other pages.

It seems that you’re not just active on your own page, but you’re also having good conversations on other pages.

This is a simple way to connect with more people. When they like your posts, it shows that they’re interested in what you have to say. Their followers can see the pages they follow, and that can lead them to find your page too.

As more people engage with your page, Facebook thinks you’re important and shows your posts to more people. It’s like helping each other out and getting more attention.

5. Seize Every Chance for Facebook Live (Within Your Specific Field)

Guess what? Facebook Live Videos reach 222% more people than videos that are pre-recorded. It’s really true! That’s why people love going live on Snapchat, Instagram, and now even on Facebook. Some people may think that Facebook Live is not for businesses, but there are actually many reasons why it’s great for them.

The best part is that you don’t have to spend a lot of money on fancy videos. Instead, you can go live and show your followers something special. It’s a cost-effective way to share unique content and give your followers what they want: transparency.

Conclusion on How to Beat the Facebook Algorithm

Having more followers is really good for your business. While you try different things to get more followers, it’s also important to keep your current followers interested. Social media is changing the way people sell things. You can use it to your advantage by understanding how it works.

The special computer program on Facebook called the algorithm, keeps changing. But if you figure out how it works, you can engage your followers and get more people interested in what you offer. Being open, consistent, having good quality, and being trustworthy help you stand out from other businesses.

The answer to how you can get more followers on Facebook is hidden in the tips mentioned above. You need to understand the Facebook Algorithm, understand the people who follow you, and get more leads through Facebook.

Unleash the Power of Facebook

Unleash the power of Facebook with our dynamic social media content creation services. Amplify your brand, ignite conversations, and boost engagement on the world’s largest social platform. Don’t miss out on Facebook’s potential.

Contact us today and let’s elevate your Facebook presence with captivating content that drives unmatched engagement!

Riff Design Team
Riff Design Team

Established in 2014, Riff Design has been at the forefront of content creation in the UK. With a passion for storytelling, we've honed our expertise in article writing, brand identity services, social media content, and video production. Our commitment to helping brands connect with their audience through compelling narratives and visuals has made us a trusted partner in the industry.

Would you like to share your thoughts?

Your email address will not be published. Required fields are marked *